The Psychology of Colours and How They Impact Your Branding

The Psychology of Colours and How They Impact Your Branding

What colour is your brand?  Or, more precisely – what colours are your brand?  Your company’s logo, office space, marketing materials, website design and merchandise must align to achieve a cohesive brand. The tricky part is that the psychology of colour drives...
Why Your Business Needs More Visual Content [Infographic]

Why Your Business Needs More Visual Content [Infographic]

Visual content is taking over the internet. According to a recent report by Google, images now account for nearly 80% of all content on the web. More and more businesses are tapping into this visual craze, creating more visual content than ever before. Content...